We sell last season, at what last season is worth.

A garment is priced against the calendar, not against how good it is. A winter coat that arrived for last winter is worth less to a shop in March than the rail it hangs on, and that difference — the shop wanting the space back — is what you are buying.

The cut is not a favour and it is not a sale event. It is what happens to stock that outlived its season while staying exactly what it was: new, unworn, with the tags still on.

Korea built outlet malls the way other countries built retail parks, and the brands that fill them are the same brands that fill the department stores an hour away. The shops on this site are those tenants — real shops with real floors, not accounts opened to resell.

Each seller lists what they hold. When a piece sells in the shop it goes from the site, which is why the catalogue is small and why what you see is genuinely there.

It means the date on the label, and nothing else. It does not mean seconds, samples, returns, or a lower specification made for outlets. Where a piece has been handled on a shop floor and shows it, the seller writes that into the description rather than leaving you to find it.

A coat from last winter keeps you as warm as one from this winter. The only thing it has lost is the month it was made for.